Fashion Communication Closet

Public relation and Fashion  Y ou  might   assume  that public  relations  has no  actual cause  in fashion;  before  I  start out  this  blog  I  was once incredibly  sceptical myself. There  was once  a time when idea all that mattered in  fashion   was  the  design  of the clothes. But in writing this  weblog  I  found  that public  relation is an  essential   phase  of the  fashion  industry. In fact, it is  necessary   across  all industries in order for a  agency  or  agency  to be successful. The Public Relations Society of America defines public  relations  as, “A strategic  communication   process  that builds  mutually   beneficial  relationships between  organizations  and their publics.” For  tho...

Girlfriends get it right!! A s world is going on a roller-coaster speed, fashion world is still moving on the speed of tortoise. The world is evolving with females asking for their rights and LGBTQ+ community asking for their right. Everyone from ever corner of this globe is going their best to make a mark in this world.  For a very long-time females and LGBTQ+ didn’t had a chance to prove their potential. But now the world is changing and slowly the fashion industry is also changing. There are some very powerful female icons in the industry that are absolutely killing the game. From designer to photographer to blogger and editors, they are just killing it in the game. In an industry which is mainly being run by testosterones. These divas are just killing it- take a shot every time is as killing it.   Anna Wintour – most respected and successful journalist. She is the editor in chief of the fashion magazine Vogue America. She is the master mind in the most imp...

Since last few years words like unisex, gender neutral, gender equal have become much more familiar among youth, As more and more luxury brands, big fashion houses, fashion influencers and high-end fashion designers are involving in related areas and aspects of this new popular concept. This concept defies typical gender-norms and boundaries. People are free to express themselves, explore themselves and be proud of whatever they are. New gender identities are being defined that no one has ever heard of. People are discussing it, declaring it loudly in public, raising their voices for equal chances and respect that they deserve. It is starting to change social norms based on gender-roles. The point is, we, humans are used to creating our very own rules and boundaries limiting ourselves from exploring other aspects that aren’t seen by us. Then how is this all happening? Why are we accepting new idea of gender-roles keeping aside hundreds of years old stereotypes? Well, as they say “rul...

As we all know that fashion is not just about models and runaways but also about details. Whether it's embellished top at Louis Vuitton's recent show at Incheon airport, or Dior's 2020 collection by MariaGraziaChiuri, There's no fashion report that fails to highlight the details manifesting the designs. A good fashion report comes from a perceptive vocabulary and a keen eye towards the particulars listed below;  Concentrate on the walk.   Choreography helps the audience to feel the ramp and the idea of the show. Gretchen Burns, a fashion choreographer, started as a ballet dancer and ended up having her head wrapped around fashion choreography years later and says that it gives her a major thrill, when she was interviewed by Caroline Lemke, Times staff writer.  Feel the theme.   Fashion shows themes are either go or no go, there's nothing in between. Chanel's Fall/Winter 2017s space theme did not fail to amaze the Fashionistas ( https://youtu.be/C...

Exposed bras have been a fashion statement ever since Katie Holmes was caught in a $524  cashmere bra styled with a cardigan, calling out for a cab. Right after the photograph on Instagram got viral, the sales of bra was on fire and the 90s retro trend made its way back in fashion world. Street stylers styled their bras with high waist skirts, sleek trousers, blazers and jackets, etc which made females feel more confident and thunderous in their own skins. Fashion brands like Christian Dior, Khaite, Tom Ford, Mugler, Loewe, JW Anderson displayed their designs on runways where models felt empowered, strong and happy. The glow actor Alison Brie, Heidi Klum, Constance Wu, were spotted at red carpet of Golden Globe awards, wearing predictable trend with minimal accessorizing. Wearing your cute lacy, colourful bras underneath is so not worth the dollars spent on it, they work as a singular accessory pumping up the look regardless of lingerie dresses, lingerie inspired pieces, bras or s...